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42 Available Tour Excursions in Iwate Prefecture
This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Tono! Tōno is a rural town in the hills of central Iwate Prefecture. The area is notable for its rustic landscapes and traditional farming culture. But Tono is best known as a repository of Japanese folklore due to its legends of spirits, animals and supernatural creatures. This rich oral tradition was passed down through generations of storytellers. Your guide will start your day with a morning pickup at your hotel. Let us know what special requests you have for the day and we will customize your itinerary in advance! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary. Note*2: The National Government Licensed Guide Interpreter certification is issued by the Japanese government requires a good knowledge and understanding of Japanese culture and history.
Price: $142.14
Duration: 6 hours
A hiking tour you must experience when visiting the Tohoku region! <Over view> Embark on an unforgettable journey through some of northern Japan’s most spectacular natural landscapes. This immersive tour adapts with the seasons, offering unique sights and experiences depending on when you visit—whether it's snowy serenity, fresh spring blooms, lush summer greenery, or vibrant autumn colors. Experience the beauty of nature on this scenic adventure. Begin with a walk through the Yakehashiri Lava Flow, then hiking around the Hachimantai Summit. Relax at Goshogake Onsen for lunch, and stroll the Tamagawa Onsen trail. Finish with a photo stop at the iconic Torii gate at Lake Tazawa. This tour blends adventure, relaxation, and the wonders of volcanic nature.
Price: $161.53
Duration: 9 hours
A hiking tour you must experience when visiting the Tohoku region! <Overview> Embark on an unforgettable journey along the Michinoku Coastal Trail, one of northern Japan’s most stunning hiking routes, created to honor the region’s recovery after the Great East Japan Earthquake. This tour combines scenic hiking and thrilling marine activities, guided by an expert who will immerse you in the area's history and natural beauty. This isn’t just a tour—it’s a chance to witness the strength of the people and the stunning natural beauty that remains unspoiled. Join us on the Michinoku Coastal Trail and experience a powerful story of recovery, hope, and resilience. <Highlight> ・Hike the Michinoku Coastal Trail, an easy 4 km hike for beginners. ・Sea kayaking (or Stand Up Paddle) to feel the calm and beautiful sea ※This tour includes hiking on steep mountain slopes, and for safety reasons, wheelchairs and strollers are not allowed.
Price: $213.21
Duration: 10 hours
A cycling tour you must experience when visiting the Tohoku region! <Overview> Cycle into the Heart of Morioka Hop on a ebike and uncover Morioka’s hidden gems on this dynamic city ride! Cruise past riverside bridges and bustling shopping streets, explore ancient shrines and castle ruins, and dive into local legends at sacred stone sites. This half-day adventure is the perfect blend of history, culture, and urban exploration—an unforgettable way to experience the spirit of Morioka on two wheels. <Highlight> ・Use Ebikes to explore Morioka's highlights ・Visit Sakurayama Shrine and Morioka Castle grounds ・Learn about Iwate Prefectures namesake at Mitsuishi Shrine
Price: $96.92
Duration: 3 hours
This value-packed trip with a government-licensed and experienced English Speaking tour guide is a fantastic and efficient way to explore Hiraizumi area! Nestled in the mountains of southern Iwate is Hiraizumi, an ancient city that once rivaled Kyoto for its beauty and elegant surroundings. This was the capital of the Northern Fujiwara lands, an independent country that briefly flowered in the late 1100s. Today, you can see the remnants of that once-beautiful city while enjoying the gorges and other scenic beauty of southern Iwate. Let us know what you would like to experience and we will customize a six-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary.
Price: $142.14
Duration: 6 hours
This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Morioka! Criss-crossed by rivers and hemmed in by mountains, Morioka has been nicknamed “the capital of forest and water” for its natural beauty. A generous array of festivals truly makes this city come alive with color and excitement. Morioka is both a great addition to Tohoku travel itineraries and a convenient logisticial hotspot. Your guide will start your day with a morning pickup at your hotel. Let us know what special requests you have for the day and we will customize your itinerary in advance! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary.
Price: $96.92
Duration: 4 hours
- Explore hidden coastal gems in Iwate with a guide. - Visit Jodogahama Beach, one of Japan’s most beautiful beaches. - Discover secret photo spots and authentic fishing villages. - Learn local history and culture from an English-speaking guide. A Seamless Rhythm with Potential Hidden Discoveries: Because our small-group tour comfortably adapts to your pace, a smooth journey may open the door for a peaceful visit to a historic local Zen temple—a living sanctuary tucked away from tourist trails. If accessible during our visit, step inside to absorb its quiet atmosphere and admire historic Edo-period carved panels. Please keep in mind that entry depends strictly on time management and temple schedules, making this a delightful extra rather than a promised inclusion.
Price: $82.84
Duration: 3 hours
A cycling tour you must experience when visiting the Tohoku region! <Overview> Cycle through the picturesque countryside at the base of Mt. Iwate, where stunning views and seasonal harvests await. This immersive tour takes you past local farms, as well as a relaxing lunch at a café with panoramic views of the majestic mountain. Along the way, explore the Iwate-san Shrine and picturesque spots like Shin Onigoe Pond. With stops at local farms and breathtaking landscapes, this tour combines agriculture, culture, and natural beauty for an unforgettable cycling experience. <Highlight> ・Beautiful views of Mt Iwate ・Meeting locals and learning about agriculture in the area ・Enjoy local foods
Price: $213.21
Duration: 5 hours
The artificial lake "Kinshuko", which was created about 60 years ago, has a water level that fluctuates depending on the season. You can enjoy the change of scenery in that season. January-March is the dry season, and you can walk just past Kinshu Lake. By wearing the traditional Japanese craft "Kanjiki" You can walk on snow that is close to your height. It can only be seen in this season while observing the winter buds of trees and the footprints of animals along the way. I'm going to see a precious sight.
Price: $38.77
Duration: 2 hours
(1) Meet at Morioka Station. Chef and owner Yuichi Suzuki is waiting for you in the water square in front of Morioka Station. (2) We will pick you up at Fish Restaurant (Suzutoku) about 20 minutes by car from Morioka Station. It is also possible to guide you to a famous historical café with a connection to Kenji Miyazawa during the transfer. (3) When you arrive at the fish restaurant, the fisherman will show you the fish demolition scene. (4) You will experience using a Japanese knife to handle small fish such as horse mackerel. (5) Please make sushi. Additional optional items ・ Sushi lunch / dinner: Chef offers sushi ・ Provide the highest quality ・ Provides the finest salted sea urchins (limited from June to August) ・ You can bake seasonal vegetables with the seven wheels (very luxurious time if you like vegetables) ・ Provide local sake and whiskey ・ Transfer to the hotel: The tour will meet at Morioka station first, but if you want to go to the hotel first, you will be guided to the hotel first. ・ City sightseeing guide: Information on cherry blossoms and famous natural heritage
Price: $161.53
Duration: 3 hours
This value-packed trip with a government-licensed and experienced multilingual tour guide is a fantastic and efficient way to explore Morioka! Criss-crossed by rivers and hemmed in by mountains, Morioka has been nicknamed “the capital of forest and water” for its natural beauty. A generous array of festivals truly makes this city come alive with color and excitement. Morioka is both a great addition to Tohoku travel itineraries and a convenient logisticial hotspot. Your guide will start your day with a morning pickup at your hotel. Let us know what special requests you have for the day and we will customize your itinerary in advance! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary.
Price: $142.14
Duration: 6 hours
This value-packed trip with a government-licensed and experienced English Speaking tour guide is a fantastic and efficient way to explore Hiraizumi area! Nestled in the mountains of southern Iwate is Hiraizumi, an ancient city that once rivaled Kyoto for its beauty and elegant surroundings. This was the capital of the Northern Fujiwara lands, an independent country that briefly flowered in the late 1100s. Today, you can see the remnants of that once-beautiful city while enjoying the gorges and other scenic beauty of southern Iwate. Let us know what you would like to experience and we will customize a four-hour tour that's best for you! Note*1: Please select your must-see spots from a list in the tour information to create your customized itinerary.
Price: $96.92
Duration: 4 hours
Proud recipient of the 2026 Tripadvisor Travelers' Choice Award, placing us among the top 10% of experiences worldwide. Please note that even if you select “Tour Language: English(written),” the driver speaks Japanese only. Communication will be supported using a translation app, and English tour information will be provided in advance. Explore the stunning Sanriku Coast on this private shore excursion, designed specifically for cruise passengers. Enjoy the comfort of a non-shared vehicle while discovering breathtaking coastal views, mysterious limestone caves, and iconic natural landmarks. Tailor your itinerary to your interests and pace, with highlights including Jodogahama Beach, Ryusendo Cave, and the majestic Kitayamazaki Cliffs. - Private car service offers flexibility and comfort for cruise passengers - Choose between a 4-hour or 6-hour itinerary to suit your schedule
Price: $406.00
Duration: 6 hours
In Nishiwaga, a sunny day in winter is indescribably beautiful. In midwinter, when it snows the most, a secret place appears -large icicles. The icicles are illusions during the winter. Let's go through the forest, go down the valley, and meet the mystery of nature. ◯ It is attached to the Japanese version of the snowshoe "Kanjiki". ◯ A guide that is familiar to nature walks on the table of flora and fauna this season.
Price: $51.69
Duration: 3 hours
As you approach the farm from the pick-up location, the rice fields spread out and you can see the Japanese countryside. You can also experience Japanese food culture by making chilled Chinese noodles and smashing watermelons in the summer, and making pork soup and pounding rice cakes in the fall. Cook your own meal with the help of a local chef. This plan is perfect for those who are interested in the Japanese countryside and food culture.
Price: $58.15
Duration: 3 hours
Discover the soulful charm of Morioka, a historic castle town recently celebrated globally as a top travel destination. This guided walking tour takes you through the heart of Iwate’s capital, where nostalgic grid-patterned streets, timeless architecture, and pristine nature blend seamlessly. From bustling local avenues and historic castle ruins to striking Meiji-era brick buildings and traditional craft shops along the scenic Nakatsu River, you will experience the rich cultural tapestry and tranquil daily life of Morioka all on foot. The Perfect Blend of History & Modernity: Experience a dynamic landscape where the lively shopping street of Odori transitions effortlessly into the peaceful Morioka Castle Ruins and the iconic 1911 Bank of Iwate Red Brick Building. Authentic Local Craftsmanship: Visit Gozaku, a historic store from the Edo period, to admire exquisite, locally crafted Japanese bamboo baskets and visual remnants of traditional merchant life.
Price: $71.07
Duration: 2 hours
Delve into the world of sake at Asabiraki Brewery, where tradition meets innovation. Start your journey in the historic Showa-Asahi brewing hall, soaking in the rich history that has shaped over 150 years of sake craftsmanship. Witness the brewing process firsthand, from rice polishing to fermentation, as you explore both the historic and modern production facilities. Cap off your experience with an exclusive tasting session, featuring rare labels and limited releases guided by knowledgeable staff, perfect for both seasoned enthusiasts and newcomers alike. - Discover the meticulous brewing process at Asabiraki Brewery - Enjoy a behind-the-scenes look at both traditional and modern production - Participate in an exclusive sake tasting with rare offerings - Gain insights from expert guides on flavor profiles and pairings
Price: $129.22
Duration: 1 hours
Tohoku region of Japan is made up of the northernmost 6 prefecture on the main island, Aomori, Akita, Iwate, Sendai, Yamagata and Fukushima. This area boasts great natural beauty and an abundance of natural resources, such as delicious fresh seafood. Explore Japan’s newest 1000+km hiking trail in the northeastern Tohoku region on foot. Opportunity to increase your self-awareness and reflect on life from lessons learned through the natural disaster.
Price: $2,584.42
Duration: 72 hours
Key Info for Visitors
- Currency: JPY
- Languages: Japanese, English (commonly spoken by tourists)
- Climate: Humid continental
- Timezone: Asia/Tokyo
- Population: Approximately 1.2 million people
- Best Time to Visit: best time to visit is spring and autumn for pleasant weather and natural beauty.
- Visa Requirements Visitors to Iwate Prefecture follow Japan’s national visa policies. Citizens of many countries including the US, EU member states, and the UK can enter Japan visa-free for short stays up to 90 days for tourism. Others may require a visa obtained prior to travel. Japan also offers e-visa options for certain nationalities. Visa on arrival is generally not available. Travelers must have a valid passport, return ticket, and proof of sufficient funds.
About Iwate Prefecture
Iwate Prefecture, located in the scenic Tohoku region of Japan, offers a captivating blend of natural beauty, rich history, and vibrant culture. Known for its dramatic coastline along the Pacific Ocean, rugged mountains, and expansive rural landscapes, Iwate is a haven for travelers seeking tranquility and authentic Japanese experiences. The prefecture is home to traditional villages, ancient temples, and UNESCO World Heritage Sites such as Hiraizumi, which showcase Japan’s cultural heritage. Outdoor enthusiasts can explore hiking trails, hot springs, and pristine lakes, while food lovers enjoy fresh seafood and local delicacies. Iwate’s less crowded tourist spots provide an intimate atmosphere, making it ideal for those wanting to escape the bustle of major cities. Its seasonal changes bring spectacular cherry blossoms in spring and vibrant autumn colors, enhancing its appeal year-round. Visitors are drawn by the warm hospitality of locals and the opportunity to immerse themselves in rural Japanese life, traditional crafts, and festivals. Whether exploring historic sites, enjoying nature, or savoring regional cuisine, Iwate Prefecture offers a unique and memorable travel experience.
Iwate Prefecture Tours & Experiences
- Top Attractions: Highlights of Japan
- Duration Range: Half-day or Full-day
- Group Size: Intimate Groups
- Difficulty Level: Mixed Difficulty
- Recommended For: The best time to visit is spring and autumn for pleasant weather and natural beauty. Pack layered clothing for variable temperatures and comfortable walking shoes. Respect local customs such as removing shoes indoors and polite greetings. Safety is high, but be prepared for occasional earthquakes. Cash is preferred in rural areas, though credit cards are accepted in larger establishments. Learn basic Japanese phrases to enhance interactions.
Average Tour Price: $80
Lowest Price Tour: $55
Highest Price Tour: $200
Important Tour Information
- Bring comfortable walking shoes and appropriate clothing
- Check tour cancellation and refund policies
- Arrive at the meeting point at least 15 minutes early
- Carry valid identification and tour booking confirmation
Frequently Asked Questions
Local Food & Cuisine
Iwate’s cuisine highlights fresh seafood such as Sanriku oysters, sea urchin, and crab. Wanko soba, a unique style of soba noodles served in small bowls, is a must-try local specialty. Other dishes include Morioka reimen (cold noodles) and Jajamen (noodle dish with meat miso). Dining customs emphasize seasonal ingredients and presentation. Noteworthy restaurants include local soba shops in Morioka and seafood izakayas along the coast.
Getting Around
Iwate is accessible by Shinkansen from Tokyo to Morioka Station, the prefectural capital. Local transportation includes buses and trains connecting major towns and tourist sites. Renting a car is recommended for exploring rural areas and coastal attractions. Taxi services are available but can be costly. Travel costs are moderate, with affordable public transport passes and car rentals.
Travel Tips
The best time to visit is spring and autumn for pleasant weather and natural beauty. Pack layered clothing for variable temperatures and comfortable walking shoes. Respect local customs such as removing shoes indoors and polite greetings. Safety is high, but be prepared for occasional earthquakes. Cash is preferred in rural areas, though credit cards are accepted in larger establishments. Learn basic Japanese phrases to enhance interactions.
Culture & Customs
Iwate’s culture is deeply rooted in traditional Japanese values of respect and harmony. Social customs include bowing as a greeting and modest dress in temples. Festivals like Chagu Chagu Umakko celebrate local heritage with colorful costumes and horse parades. The Sansa Odori dance festival features energetic drumming and dancing. Visitors should observe quiet behavior in sacred sites and follow etiquette when using hot springs, such as washing before entering baths.
About The Author

Calvin has loved travel and adventure since first visiting Los Angeles with a suitcase in 1992 at the age of 20. He ditched the suitcase and got a backpack pretty fast.
He hates leaving after any trip and has to console himself by writing and sharing articles on it. You can find and connect with him on linked in here.
Likes
Travel, Gaming, Scuba Diving, Skiing and anything to do with water.
Dislikes
Exact luggage sizing police and being tired in an airport and many more..