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5 Available Tour Excursions in Karlovo
Truly authentic, local and bespoke. The activity happens in the Rose Valley and it's spectacular, totally worth experiencing it!
Price: $150.85
Duration: 3 hours
During one of the most authentic, ancient and most respected customs and crafts in Bulgaria - picking roses makes one of the unique products of rose - oil and jam! Interesting not only for its taste but also for its preparation - it is made of young rose flowers, picked early in the morning, of a special sort - the oil-bearing Kazanlak Rose, which is grown only in the latitudes of the Rose Valley in Bulgaria.
Price: $115.77
Duration: 2 hours
The Festival of Herbs in Karlovo (with Lavender aroma) is emblematic for Bulgaria and it's as big as the Kazanlak Rose festival. It's a true experience with great events and lots of cultural rituals. A festival not to be missed and totally worth experiencing. Do not miss the 20.06.2026 as it's going to be exquisite this year. Choice between 2 options for maximum flexibility. The program for 20.06.2026 is: 10:00 a.m. Folklore program with the participation of amateur groups from the Municipality of Karlovo 12:00 Demonstration of lavender brewing in an authentic gyulpan Folklore program - Samodiv dance, ritual "Enyo's bulya" Passing through the Enyo's wreath (woven from herbs) Demonstration of kneading bread, baking in a clay pot "Podnitsa" and tasting Tasting of lavender tea *There could be changes in the program
Price: $115.77
Duration: 10 hours
Art knitting is a traditional Bulgarian craft, including knitting of one and five hooks, lace point, frevole and brussels lace. The master will tell you the story of this art and will show the basic knitting techniques and as a result you will make a souvenir! Color embroidery-in its early period, the art of embroidery developed on the rich heritage of Slavic embroidery. Artistic woodcarving-processing, cutting and shaping wood with an applied and decorative purpose by using various tools. Plastene-in the past, there was an old Bulgarian craft, which produced fabrics of woven textiles. Probably this is the oldest technique for making textiles. Weaving-besides the dexterity and the creative instinct of the Bulgarian people, in its weaving art are intertwined borrowings from other ethnicities and nations, imported from historical contacts,invasions,trade exchanges. Immerse yourself in the charm of the past and return hundreds of years back in time!
Price: $62.45
Duration: 1 hours
Bulgaria has been known for centuries with its rose oil, which is the best in the world. In recent years, another miracle has happened - she overtook France - the world leader in lavender production. From 2012 Bulgaria is officially number 1 in the world for the production of lavender oil. Bulgaria and France together produce about one-third of the world's lavender oil. Bulgarian lavender oil is used in French perfumery. You have a unique opportunity to see it all with your own eyes!
Price: $139.16
Duration: 2 hours
Key Info for Visitors
- Currency: BGN
- Languages: Bulgarian, English, Russian
- Climate: Continental
- Timezone: Europe/Sofia
- Population: Approximately 26,000 residents
- Best Time to Visit: best time to visit Karlovo is from May to June during the Rose Festival or in early autumn for pleasant weather.
- Visa Requirements Visitors from the European Union, United States, United Kingdom, and many other countries can enter Bulgaria visa-free for short stays up to 90 days. Some nationalities may require a visa or can obtain an e-visa or visa on arrival. It is advisable for travelers from outside the EU to check specific visa requirements before travel, including valid passport, proof of accommodation, and return tickets.
About Karlovo
Karlovo is a charming town nestled in the foothills of the Balkan Mountains in central Bulgaria. It offers a unique blend of historical significance, natural beauty, and cultural heritage. Known as the birthplace of the national hero Vasil Levski, Karlovo attracts visitors interested in Bulgarian history and revolutionary heritage. The town is also famous for its rose oil production, a tradition that dates back centuries and contributes to Bulgaria’s reputation as a leading producer of rose products worldwide. Visitors can enjoy picturesque landscapes, including nearby mountain trails, waterfalls, and mineral springs. The town’s well-preserved architecture, museums, and cultural festivals provide an authentic experience of Bulgarian traditions. Karlovo’s welcoming atmosphere and slower pace make it an ideal destination for travelers seeking both cultural enrichment and outdoor adventure.
Karlovo Tours & Experiences
- Top Attractions: Highlights of Plovdiv
- Duration Range: 2 to 10 hours
- Group Size: Small groups (up to 15 people)
- Difficulty Level: Mixed Difficulty
- Recommended For: The best time to visit Karlovo is from May to June during the Rose Festival or in early autumn for pleasant weather. Pack comfortable walking shoes, weather-appropriate clothing, and a camera for nature and cultural sites. Respect local customs by greeting with a polite nod or handshake and dressing modestly when visiting religious sites. Karlovo is generally safe, but standard precautions apply. Cash is preferred in small shops and markets, though some places accept cards.
Average Tour Price: $65
Lowest Price Tour: $50
Highest Price Tour: $220
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Important Tour Information
- Bring comfortable walking shoes and appropriate clothing
- Check tour cancellation and refund policies
- Arrive at the meeting point at least 15 minutes early
- Carry valid identification and tour booking confirmation
Top Attractions
1. Vasil Levski Museum – Dedicated to Bulgaria’s national hero, showcasing his life and revolutionary activities. 2. Karlovo Rose Museum – Exhibits the history and process of rose oil production, a key local industry. 3. Etar Architectural-Ethnographic Complex – An open-air museum nearby displaying traditional Bulgarian crafts and architecture. 4. Kalofer Waterfalls – Scenic natural waterfalls located close to Karlovo, popular for hiking and nature walks. 5. The Church of the Holy Mother of God – A historic church with beautiful frescoes and local religious significance.
Popular Activities
Visitors to Karlovo can enjoy hiking and nature walks in the Balkan Mountains, especially exploring trails to waterfalls and mineral springs. Cultural experiences include visiting museums, attending the annual Rose Festival, and exploring traditional Bulgarian crafts at nearby open-air museums. Outdoor enthusiasts can engage in bird watching, cycling, and photography. The town also offers opportunities to participate in local culinary workshops and experience Bulgarian folk music and dance events.
Frequently Asked Questions
Local Food & Cuisine
Karlovo’s cuisine reflects traditional Bulgarian flavors with dishes such as banitsa (cheese pastry), kavarma (slow-cooked meat stew), and shopska salad (fresh vegetable salad with feta cheese). Rose-flavored products like rose jam and rose liqueur are local specialties. Dining customs emphasize fresh, locally sourced ingredients. Noteworthy restaurants include traditional Bulgarian taverns offering hearty meals and modern cafes serving local desserts and coffee.
Getting Around
Karlovo is reachable by train and bus from Sofia and Plovdiv, with regular services connecting the town to regional hubs. Local transportation includes taxis and limited bus routes within the town. Walking is convenient for exploring the central area. For day trips to surrounding natural sites, private car or organized tours are recommended. Transportation costs are generally affordable compared to larger cities.
Travel Tips
The best time to visit Karlovo is from May to June during the Rose Festival or in early autumn for pleasant weather. Pack comfortable walking shoes, weather-appropriate clothing, and a camera for nature and cultural sites. Respect local customs by greeting with a polite nod or handshake and dressing modestly when visiting religious sites. Karlovo is generally safe, but standard precautions apply. Cash is preferred in small shops and markets, though some places accept cards.
Culture & Customs
Karlovo’s culture is deeply rooted in Bulgarian traditions, with strong emphasis on hospitality, respect for history, and celebration of local festivals such as the Rose Festival and national holidays. Social customs include formal greetings and modest dress in public places. Folk music and dance are integral to community events. Visitors should be aware of the importance of family and community ties and show respect when visiting religious or historical sites.
About The Author

Calvin has loved travel and adventure since first visiting Los Angeles with a suitcase in 1992 at the age of 20. He ditched the suitcase and got a backpack pretty fast.
He hates leaving after any trip and has to console himself by writing and sharing articles on it. You can find and connect with him on linked in here.
Likes
Travel, Gaming, Scuba Diving, Skiing and anything to do with water.
Dislikes
Exact luggage sizing police and being tired in an airport and many more..